According to this new Pearson report, higher-education faculty are big users and believers in social media. Virtuall all higher-ed teaching faculty are aware of the major social media sites; more than 75% visited a social media site wihin the past month for personal use, and nearly 50% posted content. More impressive is their rate of adoption in their professional lives: over 90% of all faculty are using social media in courses they’re teaching or for their professional careers outside the classroom.